Mission Statement – Strategic Planning
The SPSC was tasked by the strategic planning consultant to devise a university mission statement that answers four questions: (Who are we? Who do we serve? What do we do? What makes us different?). In one sense, the mission statement describes what we, as a university, are attempting to achieve right now. One could argue that our existing mission statement:
(A) The University of Montana Western differentiates itself and achieves academic excellence by sustaining a culture of concentrated experiential education.
does not answer all of these questions. Yet, the SPSC hoped to retain its core in our new draft while still meeting the requirements posed by the consultant. We formed a subcommittee that developed the following draft of a new mission statement:
(B) The University of Montana Western is an affordable community-centered, public baccalaureate university. We serve hard-working students who are motivated to embrace X1: Our unique take on college learning. As leaders in innovative pedagogy, we use concentrated experiential education to challenge students to learn through practicing their professional pursuits today.
Upon review, some members of the SPSC disagreed that it is important to address all four of the consultant’s questions in the mission statement itself and that some of that information (specifically who are we and who do we serve) could be addressed elsewhere or even in a preamble of a strategic planning document. However, they expressed an interest in retaining some aspects of the newly drafted mission statement, and proposed that we use the following:
(C) As leaders in innovative pedagogy, the University of Montana Western embraces concentrated experiential education in order to challenge motivated students to learn through practicing their professional pursuits today.
Please help us to settle on an appropriate draft of a revised mission statement by answering the following questions: